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DEFINITIONS |
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| 1.1
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The term “promotion” refers to the informational and marketing activities undertaken, organized or sponsored by a pharmaceutical company with the objective to encourage the prescribing, supply or administration of its medical products.
“Promotion” includes the activities of sales representatives and all other aspects of sales promotion in whatever form they may occur. Examples of promotion include but are not limited to: product information presented in any form; public relation activities; advertising via electronic media, journal/print and direct mail; participation in exhibitions; use of audio cassettes, films, records, slides, tapes and video recordings; the use of any other data storage and viewing devices reproduced on television; visual display units; the provision of samples, gifts and hospitality.
The term “Promotion” does not extend to replies made in response to enquiries from particular doctors or replies in response to a specific communication, including letters published in a medical journal.
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| 1.2
| The term ‘pharmaceutical product’ in this concept means any pharmaceutical or biological product intended for use in the diagnosis, cure, mitigation, treatment or prevention of disease in humans, or to affect the structure or any function of the human body, which is promoted and advertised to the healthcare profession rather than directly to the lay public.
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| 1.3
| The term ‘healthcare profession’, ‘healthcare professional’, ‘practice of medicine’, ‘doctor’ should be interpreted to extend to the dental, pharmacy and other para-healthcare professions as defined in Drugs Act of 1967, 1979 and 1987, and be construed accordingly.
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| 1.4
| The term ‘medical representative’ means a company representative whose duties comprise or include calling upon members of the healthcare profession to provide them with information and/or any other purposes about the company’s products/services.
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| 1.5
| The term ‘certified package insert’ means comprehensive product information included in each product pack as approved by the Food and Drug Administration (FDA) of the Ministry of Public Health.
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| 1.6
| Categories of PReMA Membership include:
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| 1.6.1
| Ordinary Members , are Juristic persons of good standing who are manufacturers, traders or importers of medicines or other pharmaceutical products and who have applied to become members and have been approved by the Board of Directors of PReMA. Juristic Persons incorporated in and under the laws of other countries which manufacture, trade, or import medicines or other pharmaceutical products in Thailand either directly or through other parties are also entitled to become Ordinary Members of the Association.
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| 1.6.2
| Associate Members , are Juristic persons or natural persons of good standing who have association with the pharmaceutical industry but who are not eligible for Ordinary Membership. However, persons associated with a business or who take part in the activities of any company which is eligible for membership as a Juristic person shall not be eligible for a membership as a natural person.
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| 1.6.3
| Honorary members are natural persons who have rendered valuable services to the development of healthcare in Thailand the pharmaceutical industry, or the Association, PReMA.
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| If you are able to reduce Total Cholesterol level by 1%, you will be able to reduce risk of having heart disease by 2%. Simple methods are to exercise regularly and avoid eating high-cholesterol food.
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